2015 Winter Sales Meeting Materials

L I

P P I

N C O T T

F O R

L I

F E

B URTON ’ S M ICROBIOLOGY FOR THE H EALTH S CIENCES , T ENTH E DITION Engelkirk 978-1-4511-8632-1 / September 2014 Burton’s Microbiology for the Health Sciences, 10e , is the ONLY microbiology text appropriate for Allied Health/Nursing, nursing's required Microbiology course as measured by the American Society for Microbiology's suggested curriculum. Featuring a clear and friendly writing style that emphasizes the relevance of microbiology to a career in the health professions, the Tenth Edition offers a dramatically updated art program, new case studies that provide a real-life context for the content, the latest information on bacterial pathogens, and an unsurpassed array unsurpassed array of online teaching and learning resources. Developed specifically for the one-semester course for future healthcare professionals, this market-leading text covers antibiotics and other antimicrobial agents, epidemiology and public health, hospital-acquired infections, infection control, and the ways in which microorganisms cause disease—all at a level of detail appropriate for allied health students. To ensure content mastery, the book clarifies concepts, defines key terms, and is packed with in-text and online learning tools that make the information inviting, clear, and easy to understand. New and Unique Features: 3 NEW! chapter-ending allied health case studies covering viral, bacterial, fungal, and parasitic infections in humans provide real-life context for the concepts and topics recommended by the American Society for Microbiology. 3 NEW! online animations covering topics like Binary Fission, Phagocytosis, Selecting for Drug-Resistant Organisms help students understand complex concepts and procedures. 3 NEW! Information on diseases like Middle East Respiratory Syndrome (MERS) –see ch. 18. The World Health Organization has labeled MERS a “threat to the entire world”. 3 A dramatically updated design and art program features an increased number of illustrations and more user-friendly and realistic art to help students visualize concepts. 3 Expanded information on important bacterial pathogens prepares students for future careers in health care. 3 A new online chapter-by-chapter Student Quiz Bank , containing over 500 multiple-choice, fill-in-the-blank, and matching questions, gives students unlimited opportunities for practice and review. 3 New, improved Critical Thinking questions prepare students for effective decision making on the job. 3 Up-to-date coverage of bacterial, viral, fungal, and parasitic infections gives students the knowledge they will need to perform day-to-day health care duties in a safe and competent manner . 3 Chapters are organized to meet the needs of allied health students and provide focused coverage of parasitology, immunology, and other infections. 3 Unique Healthcare Epidemiology sections give students practical information on infections: what they are, how they are transmitted, and how they can be avoided. 3 Study Aid boxes summarize key information, explain difficult concepts, and differentiate similar sounding terms to help students master the material. 3 Spotlighting boxes focus on a wide variety of healthcare careers. 3 Something to Think About boxes encourage students to ponder interesting possibilities in health care. 3 Clinical Procedure boxes provide step-by-step instructions for common procedures critical in entry level health care positions. For more information please visit thePoint.lww.com!

Instructor Resources: 3 An Instructor's Guide provides additional resources for every chapter. 3 A robust Test Generator, loaded with pre-made, text- specific questions, saves time and makes creating and printing tests easy. 3 Lesson Plans make teaching from the text easier. 3 PowerPoint Slides speed lecture preparation. 3 An Image Bank featuring all figures and tables from the book enhances lecture and exam preparation. Student Resources: 3 New online animations covering topics like Binary Fission, Phagocytosis, Selecting for Drug-Resistant Organisms help students understand complex concepts and procedures. 3 A chapter-by-chapter Study Guide helps students master key concepts. 3 Additional Self-Assessment Exercises for each chapter help students build confidence and gauge their progress 3 Lists of Key Terms in each chapter help students master the vocabulary of the field. 3 Special "Insight," "Increase Your Knowledge," and "Critical thinking" sections provide additional insight, as well as fun facts on selected topics from the text. 3 Student Quiz Bank – over 500 questions—give students unlimited opportunities for practice and review.

Be Part of the Transformation.