NPA_July-Oct2019_web_30.07.19

MEDICAL Orthopaedics

Orthopedic Technology Innovation: A Step-by-Step Guide from Concept to Commercialization 1st Edition Edited by Adam Eltorai, PhD ; Thomas A. Zdeblick, MD , Profes- sor and Chairman, Department of Orthopaedics and Rehabilitation, University of Wisconsin, Madison, WI and Arnold-Peter C. Weiss, MD , Professor of Orthopaedics, Brown University School of Medicine, Providence, RI; Member of Editorial Board, Techniques in Hand and Upper Extremity Surgery; Reviewer, The Journal of Hand Surgery

DESCRIPTION Have an idea for a new tool or instrument? This a great resource to use to bring your invention ideas to the bedside! Written for clinicians, researchers, students, and entrepreneurs, this con- cise yet comprehensive review presents a clear process to identify, invent and implement new tech- nology solutions that aid in effective and safe practice in orthopedic surgery. FEATURES ▶ ▶ Includes practical advice on how to scope and scale markets, develop ideas within institutions, create business plans, and identify business partners. ▶ ▶ Written by a team of medical, engineering and business experts, including executives from the equipment industry. ▶ ▶ Reflects the medical device industry’s increased globalization and focus on value-conscious healthcare. ▶ ▶ Features stories of technological developments that have shaped modern orthopaedic surgery practice. ▶ ▶ Reviews and evaluates emerging technologies, including reasons for success, reasons for failure, and lessons that can be applied to new solutions. Enrich Your Ebook Reading Experience ▶ ▶ Read directly on your preferred device(s) , such as computer, tablet or smartphone. ▶ ▶ Easily convert to audiobook, powering your content with natural language text-to-speech

Softbound / ISBN: 978-1-4963-8436-2 / ($79.99(t) / £43.00(t) / €49.00(t)) World Approx. 225 pp. / September 2019

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